Startup growth and mentorship
Uxcel
Users like to call us Duolingo for UX Design. Uxcel is used by 330k+ designers and design-first companies to learn and improve their design skills through gamified, interactive learning.
Acquired 130k+ users
Converted 8k+ paying users
Generated $450k+ new ARR
70k+ app installs in 7 months
100%+ MRR growth
edtech
Currently part of
Product Marketing
Growth Marketing
B2C
B2B
PLG
GrowthMentor
Mentoring startup marketers and founders, focused on helping them go to market, faster.
Extremely impressed by Lazar. I've had a lot of GrowthMentor sessions but the one with Lazar was by far the best. He was incredibly generous with his insight and shared a ton of practical advice which I know is going to have a profound impact on our marketing analytics.
Toby Dietz, co-founder @ hairqare.co
mentorship
Early-stage Startup Growth
Product Marketing
Growth Marketing
Product Launches
MarketingOps
PLG
Univerzum Accelerator
Hosted early-stage marketing and GTM session for the startups in the '23 batch, and to mentor one team. The team that I worked with won the demo day and non-equity grant worth $20k.
startup incubator
Growth Marketing
Product Launch
User Acquisition
Mentorship
GTM
Checkly
Checkly is a B2B developer tool in the synthetic monitoring space, backed by Mango, CRV and Accel (Series A startup)
8500+ new users
44% customer growth
Lowered PPC CAC by 11x
Optimizing PLS & PLG efforts
$220K+ new ARR in 4 months
b2b devtools
Growth Marketing
Demand Generation
Demand Capture
User Acquisition
Product-led Sales
PLG
Joberty
Joberty is an angel-backed marketplace where people in tech anonymously share their experience working for tech companies. Served as Head of Growth
4600+ users in pre-launch
Scaling team from 1 to 15
Building growth loops & WoM
Optimized outbound sales
hr marketplace
Growth Marketing
Demand Generation
Demand Capture
User Acquisition
Product Launches
D Inkubator
For two batches, I've been invited to lecture and educate startups in the ideation phase with go-to-marketing strategies and how to go from beta to first 100 paying customers.
startup incubator
Growth Marketing
product launch
user acquisition
speaking
GTM
Glorify
Glorify is an all-in-one design tool, focused on eCommerce businesses, raising $2M seed round from EU-based VC. Served as Head of Growth.
From 2.4k to 20k+ users
$1M revenue in 5 months
PH Golden Kitty Nominee
3rd Product of the Week on PH
19% community to user CR
SaaS - Design Tool
Growth Marketing
User Activation
Community Building
User Acquisition
Product Launches
Hashnode
Hashnode is a community focused developers (now blogging platform for developers), backed by Sequoia’s Surge, Accel, and Salesforce Ventures.
From 900 to 7600 new users per month
Launched a sub-product that acquired 5000 users in 30 days
2000/mo new users from Twitter only
Developer Community
Growth Marketing
Social Media
User Acquisition
Product Launches