About me
Yo! I'm Lazar - Product & Growth Marketer, working with early-stage startups. So far, I helped a dozen of outstanding teams acquire and delight their users.
Acquired over 90k users for SaaS and Marketplace companies backed by:

Growth speedruns
After working with startups that raised over $18M to date, I had an opportunity to build things from scratch, fail miserably, acquire 5000 beta users on a barely-polished product, and put products in front of hundred thousands users.
After 6 years, 90K+ users and countless shoe-string budgets, I created a system that helped me help startups do a speed run.

Checkly
First growth hire at a a DevTools startup, driving and building growth marketing from the ground up.

Joberty
Opened 4 new countries, acquired over 8000 users and scaled growth + community team from 1 to 18

Glorify
Acquired over 20.000 users in 11 months, $1.1M revenue within 4 months and launched a sub-product that became 3rd product of the week on Product Hunt

Hashnode
Scaled user acquisition from 900 to 7600 users per month, beta-launched a sub-product and acquired 5000 beta users with $260 budget

Freelance on Upwork
Worked on various projects as a Social Media Specialist, and leading a remote marketing team for a worldwide marketing agency.
What I actually do
Scaling early-stage startups
Being part of pre-seed, seed and Series A startups, I had a chance to grow from a one-man army, to building high-performing growth teams. This is what I do:
USER ACQUISITION
User Onboarding
Product-led Growth
Conversion optimization
Community building
Paid advertising
Demand generation
Partnerships
Content syndication
Product launches
Feature adoption
User stickyness
Messaging & positioning
Personal values
Values I live & breathe by
Integrity
Being consistent, transparent and real about my actions, and decisions. Always aiming towards one true north star.
Walk the talk
Not making empty promises. Instead, rolling up my sleeves and putting my boastful talks into meaningful actions.
Loops, not hacks
Building systems that generate consistent, actionable outputs that can help us reinvest in data-driven inputs.
Customer is always first
Building features and products people need to become a better version of themselves and do rad shit.
Growing 1% every day
Showing up every day, and learning by actually doing things that businesses and users need the most.
Say hi!
I'm currently not available for additional projects, but I'd be more than happy to support you, and share with you all the wins and fails I had, so you don't have to face them.